Brands have become almost human-like with personalities and back stories. A smoothie just isn’t a smoothie if it doesn’t have a story to tell and a slightly sarcastic sense of humour. We chat to brands now via their social media channels, expect them to deal with our issues in the public eye and to …
Category: Social Media Tags: Brand, crisis management, Facebook, Paris, Social media, terrorism, twitter
So our beloved Internet is 25 years old and it’s got me thinking, could I have ever done this epic journey without the web at my disposal. Social media, the Internet and should we be connected to the ‘real world’ is a standard conversation amongst the travelling community. Has the web like totally ruined …
Category: Social Media, Travel Tags: Internet, Internet Birthday, Social media, travel
Everyone that worked on #DancePonyDance is incredibly proud to have been a part of such a successful brand campaign for Three (mobile). Last time I checked we had over 200,000 hashtag mentions and over 7,000,000 views on You Tube for our very special moonwalking pony ‘Socks’. We created a piece of content which had …
Category: Social Media Tags: Advert, Campaign, DancePonyDance, Social media, Three
When I was asked if I’d attend the launch of the Samsung Galaxy S 4 in New York last week for a work assignment I didn’t need asking twice. Only a fool wouldn’t have jumped at the chance! However, this did mean overcoming my fear of being filmed.
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